ABOUT US
MAISON MINUIT is an international cross-generation consulting agency, advising sustainable brands and women-led businesses. It was founded in 2020 by the mother-daughter duo Nathalie & Anhly Colin, in the vibrant city of Paris.
We offer three services : Cross-generational Talks, Creative Direction, and Digital Marketing & Events. The agency differentiates itself by envisioning projects with a cross-generations lens, bringing together intersectional talents. Nathalie and Anhly, alongside their team, help brands find and sharpen their distinctive positioning, digitally translate it, create appealing collections, and expand internationally.
MAISON means ‘home’ in French and justly captures the spirit of the family business. Nathalie & Anhly are united by the same entrepreneurship mindset. They surround themselves with talents and longtime trusted collaborators with outstanding creativity and expertise.
MINUIT is the founders’ favorite hour, the ultimate tipping point, the time of change between day and night symbolizing an eternal rebirth. Nathalie’s creativity is emphasized by the sunshine, while Anhly’s source of inspiration lies in the nighttime. We often refer to Nathalie & Anhly as SUNSHINE & NIGHTBIRDS, a complementary duo. Midnight, the magnetic hour, cherishes the legacy built during the day to deliver tomorrow’s promises
VISION
​Our vision is to bring together cross talents and cross generational perspectives to foster creativity, deliver performance and shape future legacies. We strongly take accountability in enriching the dialogue across generations.
MISSION
We make companies unleash their creative potential to become global desirable brands and reach their audience. We deliberately embed sustainability within creative strategies and a scale up creative organization, with community and environmental impacts at heart.
VALUES
DARE TO STAND OUT
​We advocate for self-expression, among people and brands as strong identities are irreplaceable assets for collaboration and innovation. Embracing diversity and inclusivity therefore guides our vision.
FOSTER SMART CREATIVITY
We think big and nurture an innovative culture by identifying and enhancing hidden gems, whether they be creative minds or brands’ attributes. We amplify the impact of creative organizations.
EMPOWER CROSS-GENERATIONAL CONVERSATIONS
We believe in sharing, co-designing, collaborating and in the transmission of expertise and savoir-faire to build a holistic understanding of our world’s ever-evolving dynamics. International talents help to design globally relevant innovations.
We CARRY SUSTAINABILITY at the core of our strategic decision-making processes and transparent way of working.
CHOOSE POSITIVITY
Our positive attitude and optimistic vision is not only reflected throughout our projects, but also in the enjoyable culture of trust, respect and pragmatism we build everyday with our clients, teams and partners.
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